home builders

  • woman receiving a model home access code on her phone

    How to Manage Remote Access for Model Home Showings

    The purpose of a model home is to showcase home layouts and materials for potential buyers, inspire those shoppers enough that they imagine themselves living in the home and neighborhood, and get them to engage with a salesperson to start the journey of buying their own. In many new communities, model homes are open to the public for 2-8 hours a day, 7 days a week.
  • home buyers contemplating

    How to Read the Minds of Home Buyers

    Home builders do their best to present their homes with the most alluring features to get people to buy. Model homes may have strong traffic, but many builders are falling short of the true goal: generating leads. Capturing key data on potential buyers while they’re searching for their next home enables builders to supply valuable leads to their marketing teams.